Tips to Avoid Getting Scammed While Online Holiday Shopping
It’s Cyber Monday—and while shoppers hunt for the best deals, scammers are working just as hard. Experts warn that copycat retailer websites, phishing messages, and misleading discounts are especially common during the holiday shopping season. Use the tips below to protect yourself and shop online with confidence.
Watch Out for Fake Websites and Ads
Scammers often create fake versions of popular retail websites and promote them through online ads offering unbelievable discounts. According to CBS News, fake Amazon websites have increased by more than 230%, while imitation storefronts across major retailers are up nearly 250%, based on recent NordVPN data.
With the help of AI, these fraudulent sites can closely mimic real logos, layouts, and product images. Always double-check website URLs for spelling errors, avoid clicking suspicious ads, and verify sellers through trusted sources like BBB.org.
Shop Only on Secure, Trusted Websites
Stick with retailers you recognize or businesses that have strong ratings and customer reviews from the Better Business Bureau. Before entering any payment details, make sure the website address begins with “https://” and shows a secure connection—not just “http.”
Use Credit Cards Instead of Debit Cards
Using a credit card provides an extra layer of protection when shopping online. Credit cards make it easier to monitor transactions, dispute fraudulent charges, and avoid direct access to your bank account. Debit cards offer fewer protections if your information is compromised.
Create Strong Passwords and Enable Two-Factor Authentication
Protect your online accounts by using strong, unique passwords for each site. Whenever available, turn on two-factor authentication to add an extra level of security and prevent unauthorized access.
Be Skeptical of “Too-Good-to-Be-True” Deals
Some retailers artificially inflate prices just to advertise large discounts. The BBB recommends using price-tracking tools or browser extensions to verify whether a sale is legitimate before making a purchase.
Use Buy Now, Pay Later Services Carefully
Services like Afterpay and Affirm can help spread out payments, but they come with risks. Missing payments may result in fees and could impact your credit score. Always review the terms before choosing this option.
Protect Your Packages
Reduce the risk of porch theft by tracking shipments, requiring signatures for high-value items, purchasing shipping insurance, or using secure pickup locations when possible.
Stay Alert for Phishing Scams
Scammers frequently send fake emails or text messages claiming there are delivery issues or offering “free gifts.” The BBB and AAA strongly advise against clicking links from unknown or suspicious senders. Instead, go directly to the retailer’s official website to check your order status.
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